Correct as you cleanse with this deeply moisturizing shampoo, formulated with keratin and wheat protein for stronger looking and feeling hair.

• Hydrolyzed Keratin - help to improve moisture retention while giving hair softness, shine, and bounce.
• Hydrolyzed Wheat Protein - derived from whole wheat, this protein increases the hair's ability to retain moisture for revitalized, shiny hair with improved manageability
• Avocado Oil - full of protein, vitamin A, D, E, B6, amino acids, folic acid and minerals that promotes smooth and moisturized hair
• Free of sulfates, parabens, phthalates, mineral oil, petrolatum and artificial colors
• Cruelty-free
• Safe for color-treated, Brazilian-treated and keratin-treated hair